Do you struggle to balance your ambition to excel at work with your desire to be a family man?
As men, we were made to penetrate our world and make a mark. This drives us.
Too often we fail to bring this same energy into our family lives.
Alejandro Reyes, founder of Church Marketing Labs, experienced this as a child when his father left him and he has wrestled with this as a father and entrepreneur.
Through the wise counsel of a mentor, Alejandro discovered the ability to focus on just three things. This has enabled him to revolutionize his productivity, profitability and more importantly, his relational impact.
In this episode, we’ll explore those three areas of focus and how you can discover yours.
ABOUT THIS SHOW:
- Alejandro shares his ambition to prove everyone wrong
- The power of focusing on just three things
- Discover why reading dead authors may not be boring and may the most important thing you do
AMBITION: How to Get Focused
“A man’s gift makes room for him
and brings him before the great.” Pr 18:16 (ESV)
“Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness that most frightens us. We ask ourselves, “Who am I to be brilliant, gorgeous, talented, fabulous?” Actually, who are you not to be? You are a child of God! Your playing small does not serve the world. There is nothing enlightened about shrinking so that other people won’t feel insecure around you. We are all meant to shine, as children do. We were born to make manifest the glory of God that is within us. It’s not just in some of us; it’s in everyone. And as we let our own light shine, we unconsciously give other people permission to do the same. As we are liberated from our own fear, our presence automatically liberates others.” Marianne Williamson, A Return to Love (pg. 190)
C.S. Lewis: “I do not wish the ordinary reader to read any modern books. But if he must read only the new or only the old, I would advise him to read the old.”
Some old marketing books to read:
Breakthrough Advertising by Eugene Schwartz
Ogilvy on Advertising by David Ogilvy
HOW TO DISCOVER YOUR FOCUS
- Ask your friends and family
- Ask yourself: “What would I do regardless if I got paid to do it or not?”
- Pray and test
It may take a couple of years of prayer and testing before you get honed in. But then use those words as the grid by which you decide what you pursue. Be vigilant about staying focused on what matters.
Make it your ambition to excel in these three areas. Remember that it takes 10,000 hours of focused effort to become an expert at something.
Other episodes to hear:
About ministry mindset: Tim Schmoyer says we’re all ministers.
ABOUT ALEJANDRO REYES
Reach Alejandro on social media:
- Twitter: https://twitter.com/alejandroreyes
- Facebook: https://www.facebook.com/alejandroreyes
- Instagram: https://www.instagram.com/alejandroreyes/
Time Stamp Show Notes
00:52 – Proverbs 18:16 “A man’s gift makes room for him and brings him before the great.”
2:24 – Baseball card stats
5:11 – Faith story
8:30 – Ambition and having a new drive
9:15 – Conflict between ambition and needing to provide
10:40 – How hard to push to make a mark in the world
11:20 – Life verse Proverbs 18:16 – Using your gifts
13:58 – Having balance and energy left over
14:12 – Fear of using your gifts and fear of being successful
16:45 – Expressing fears, assisted to transition
18:10 – Message to send children – Be people that strive for things
18:40 – Guide to help balance the drive
19:50 – Building your life around three words: Family, Thinking, Speaking
20:59 – Family: Family vlog – https://www.youtube.com/user/ThatReyesFamily
22:44 – Thinking: Spend time to think about strategy, and how to improve “when an opportunity comes it is too late to prepare”
29:07 – Speaking: Adding value and telling stories about Family and Thinking
31:28 – How he chose his three words: Ask people what you are good and passionate at
33:57 – Three words and focusing on ambition
36:50 – What has focusing on three words and ambition done financially for Alejandro
39:18 – Timing of developing a focus, how long does it take to see the benefits
42:29 – Wife has a different focus
44:25 – Where you can find him Alejandro ChurchMarketingLabs.com Twitter: https://twitter.com/alejandroreyes Facebook: https://www.facebook.com/alejandroreyes
45:27 – Closing prayer